As lead designer at the CSUSB Santos Manuel Student Union (SMSU), I was tasked in creating a cohesive look to carry the branding throughout our Social Media.
Each of these icons were specifically created to represent individual departments, including SMSU cultural/identity resource centers. With their input, these designs were approved and used for the next 3 years.
Throughout SMSU's social media, assets were created to encourage school spirit and compliment the university's branding while still maintaining a specific individual look.